Privacy Policy

1. Introduction

Fieldny Ltd ("Fieldny", "we", "us", or "our") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform and services.

We are registered in the United Kingdom and comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Information We Collect

Personal Information

We may collect the following personal information:

• Name and contact details (email address, phone number)
• Business information (company name, business type)
• Account credentials
• Payment and billing information
• Communication records (messages, call transcripts)
• Customer data you input into the platform

Automatically Collected Information

When you access our services, we automatically collect:

• Device and browser information
• IP address and location data
• Usage patterns and interaction data
• Cookies and similar technologies

3. How We Use Your Information

We use your information to:

• Provide and maintain our services
• Process your transactions and send related information
• Send administrative communications (service updates, security alerts)
• Respond to your comments, questions, and customer service requests
• Analyse usage patterns to improve our services
• Train and improve our AI systems (using anonymised data)
• Detect, prevent, and address technical issues and fraud
• Comply with legal obligations

4. Legal Basis for Processing

We process your personal data under the following legal bases:

• Contract: Processing necessary to perform our contract with you
• Legitimate interests: Processing necessary for our legitimate business interests
• Consent: Where you have given explicit consent
• Legal obligation: Processing necessary to comply with law

5. Data Sharing and Disclosure

We may share your information with:

• Service providers: Third parties who assist in operating our platform (cloud hosting, payment processing, analytics)
• Integration partners: When you connect third-party services (calendars, accounting software)
• Legal authorities: When required by law or to protect our rights
• Business transfers: In connection with mergers, acquisitions, or asset sales

We do not sell your personal information to third parties.

6. Data Security

We implement appropriate technical and organisational measures to protect your personal data, including encryption in transit and at rest, access controls, regular security assessments, and employee training. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this policy, unless a longer retention period is required by law. When data is no longer needed, we securely delete or anonymise it.

8. Your Rights

Under UK GDPR, you have the following rights:

• Access: Request a copy of your personal data
• Rectification: Request correction of inaccurate data
• Erasure: Request deletion of your data ("right to be forgotten")
• Restriction: Request limitation of processing
• Portability: Request transfer of your data to another provider
• Objection: Object to processing based on legitimate interests
• Withdraw consent: Withdraw previously given consent at any time

To exercise these rights, please contact us at privacy@fieldny.com.

9. International Transfers

Your data may be transferred to and processed in countries outside the UK. When we transfer data internationally, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or adequacy decisions.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. We encourage you to review this policy periodically.

11. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us:

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe your data protection rights have been violated.