About Fieldny

We believe business owners shouldn't need to be tech experts

Founded in 2024, Fieldny is on a mission to give field service professionals their time back. We build AI that handles the admin so you can focus on the work you love.

Our Story

Fieldny was born from frustration. Our founder, Matteo Reed, spent years as a plumber, watching calls go to voicemail while he was under sinks, missing jobs because he couldn't keep up with the admin, and dreading the evening paperwork sessions.

He tried every app and software solution on the market. They all required learning curves, constant attention, and time he didn't have. The tools meant to help were becoming another burden.

The breakthrough came from a simple question: What if you could run your entire business through text messages? No apps to open, no dashboards to check, no software to learn. Just natural conversation with an AI that handles everything behind the scenes.

That's Fieldny. We've assembled a world-class team of AI engineers, product designers, and field service experts to make this vision a reality. We're just getting started.

2024

Year Founded

5

Team Members

UK

Headquarters

Our Values

The principles that guide everything we build.

Simplicity First

We believe technology should adapt to people, not the other way around. Every feature we build must work through simple conversation.

Customer Obsession

Our customers are hardworking tradespeople. We deeply respect their time and build solutions that give it back to them.

Relentless Improvement

We ship fast, learn constantly, and iterate based on real feedback from real users. Good enough is never good enough.

Trust & Transparency

We handle sensitive business data. We earn trust through security, privacy, and being upfront about what our AI can and cannot do.

Meet Our Team

Passionate people building the future of field service management.

MR

Matteo Reed

Founder & CEO

Former field service contractor who experienced firsthand the challenges of running a business while working in the field. Founded Fieldny to solve the problem he lived every day.

SC

Sophie Chen

Co-Founder & CTO

AI and machine learning specialist with experience building conversational systems. Passionate about making advanced technology accessible to small businesses.

JH

James Hartley

Head of Product

Product leader passionate about making technology accessible. Background working with small business owners to understand their needs.

ER

Emma Richardson

Head of Customer Success

Dedicated to ensuring every Fieldny customer gets maximum value. Background in field service operations and customer support.

OH

Oliver Hughes

Lead Engineer

Full-stack engineer specialising in real-time systems and integrations. Ensures Fieldny works seamlessly with the tools you already use.

Ready to reclaim your time?

Join the growing community of field service professionals who've simplified their business with Fieldny.